This project explores how an integrated mobile platform combines fragmented travel functions, from flight booking and airport navigation to real-time flight tracking and UGC, into a seamless digital experience for young travellers.
FlyGo brings fragmented travel information into one connected mobile experience. By combining essential travel services, it helps young travellers navigate complex journeys with greater clarity and confidence.
10 Weeks
Figma, FigJam
User Research & UI/UX Design
Driven by competitor analysis and online ethnography, FlyGo explores the travel needs and pain points of young travellers. The process identifies key issues across the travel journey and translates these insights into an integrated app.
Young travellers often travel on limited budgets, choosing low-cost flights that increase the risk of delays, cancellations and tight connections. At the same time, travel information is often fragmented across different platforms, making flight updates, airport navigation and trip planning more difficult and stressful.
”How might we reduce travel-related stress for young travellers by making travel information and airport navigation easier to access?“
Online ethnography has been conducted by analysing relevant posts and user comments on platforms such as:
01 / Flight Delays & Cancellations (18 mentioned)
02 / Issues during security check (12 mentioned)
03 / Check-in (10 mentioned)
04 / Process of Visa preparation (9 mentioned)
05 / Unclear Baggage allowance info (6 mentioned)
01. Search & Location: Enables topic search and auto-detects user location with manual region switching.
02. Expand Menu: Quick-access hub for extended secondary services (e.g., airport maps).
03. My Flight Card: Instant access to real-time flight status and delay alerts upon entry to reduce search friction.
04. UGC Community Feed: Social travel sharing tailored for young users to build trust and lower travel anxiety.
05. Comprehensive Details: Displays flight duration, seat maps, gate info, and real-time flight updates.
06. Travel Essentials: Direct access to entry cards (e.g., IPC) and international restriction guidelines.
07. Indoor Navigation: Interactive airport map guiding users to check-in counters, boarding gates, and baggage carousels.
08. Amenity Shortcuts: Quick-search triggers for nearby facilities like coffee shops, dining, and convenience stores.
The prototype was tested with five target users to evaluate usability, navigation and interface clarity. A post-test survey based on usability heuristics was used to identify key issues and improvement opportunities.
System status was clear
Consistent visual design
Help and guidance were easy to find
Users experienced difficulty recovering from errors
Some users found it difficult to return to the previous screen.
Several icons required clearer labels or guidance for first-time users.
Users needed clearer feedback and guidance when an action went wrong.
To help users return to previous screens.
To make key functions easier to understand.
To help users recognise and recover from mistakes.